It could be good to shift the ownership of swing in social media towards the participants. Meaning that by adopting the Swing ideology and identifying with it, the users could have possibilities to use or even curate their own channels of choice, of course by first gaining reputation as a Swing curator. Or?
Sharing is a crucial part. Because of the global nature of Swing, people should be able to share content to also more exotic services.
Added under Facebook at least some of those social media sites swingtowin crowd has created so far. More of them - Flickr, Twitpic, Ditto? - and so on, to be used eg. with
http://www.addthis.com/?
(AddThis has listed at the moment 351 social media sites:
http://www.addthis.com/services/all#.Tb0ofP5JPU8 )